matm has a strong record of working with charities and their partners. Our designer Tom Blockley drew inspiration from Phoenix Trading’s extensive range of cards and gift items to produce the design of the £1 tickets.
The closing date for the draw is 1 August with a top prize of £2,000, and proceeds going Children’s Hospices UK, the national charity that gives voice and support to all children’s hospices services. Visit www.childhospice.org.uk for more information.
Tickets were printed and collated into books of 15 – full colour front and one colour reverse.
Thursday 21st April 2011   by Stuart Bickerton
It’s always nice to get an unexpected pat on the back, don’t you agree? Our web design and development team was certainly pleased to see a website review in the leading trade magazine Essential Kitchen & Bathroom Business.
The magazine’s ‘web doctor’ was reviewing the websites of premium brand kitchen and bathroom suppliers, among them Victoria + Albert Baths, based in Telford. And you’ve guessed it, matm designs, develops and manages the company’s website.
In what is a regular feature, the websites of nine companies were reviewed, picked apart, praised or given a poke in the ribs for their shortcomings. The February edition saw V+A’s website the only one to get the top mark of five out of five stars!
The most discerning critic concluded: “Top marks for simple beauty, teamed with practical touches that mean the consumer will never feel overwhelmed.”
The website has been a labour of love for matm’s senior creative Lindsay Crayton and web developer Jem Turner.
Lindsay said: “We’re very pleased to get such a positive peer review. Our aim with the V+A site has always been to combine clean, high quality design and highly effective functionality – very much like the baths we’re promoting and, it looks like we’re succeeding.”
Indeed. Thank you Essential Kitchen & Bathroom Business – we love you too!
Wednesday 20th April 2011   by Stuart Bickerton
Grasshopper Banner - Telford Mind
We designed this little Grasshopper Banner Stand for Telford Mind – these budget banners pack a big wedge of impact for little cost. Give us a call to see our full range of exhibition banners and panels.
Here at matm, we not only like to keep up to date with the latest programming software, but also the latest innovations that create new ways of interacting with digital media.
Many of us have heard of the term augmented reality, as it has been around for many years, (much like the QR code featured in a previous post) but it has recently been re-introduced. With technology becoming more and more advanced, we now have the ability to use use both augmented reality and QR codes on a single device.
So what is augmented reality?
It is where the real world enviroment is augmented by computer generated sensors/triggers such as sound or graphics, and virtual elements are added to the real time environment, creating a real time virtual world.
Where have I seen it before?
Augmented reality has been featured in many well know films – most of us will have seen one of the below!
Robocop – Head mounted display to get into the details of a particular person or status
Terminator films – All the terminators had a realtime display also showing a particular person or status – and mission objectives.
More recent uses of augmented reality
Transformers 2 – Revenge of the Fallen
The sleeve of the Blu-ray disc features an augmented reality game where you move the sleeve around to reposition Optimus Prime to battle and complete his mission.
Also there is the facial augmented reality of Optimus Prime’s helmet, where the software tracks your face and regenerates the helmet in realtime to your every move.
Real world uses
As early as 2007, BMW prototyped an augmented reality headset which helped technicians by showing them how to remove key components in the engine.
BMW and Audi have also used augmented reality to promote their new models.
The Audi calendar featured jaw dropping scenery from around the world, but where are the cars?
With your enabled smart phone, you simply view the scenes through the camera and the cars appear with subtle animations (lights flashing, sun rising).
See it in action
Most of the major car companies (Audi, BMW, Toyota) are now using augmented reality to advertise their new models, with the user being able to drive the car around their desk. Try it at audi.co.uk.
The gaming world has brought augmented reality to the living room with games such as Eye Pet from Playstation, and Xbox Kinetic, with Xbox augmenting the user into the game.