We’re Loving That! Ironbridge’s very own Olympic Champion – at cuddling!

Wednesday 27th July 2011   by Stuart Bickerton

Ironbridge teddy bear maker Merrythought has launched its official London 2012 Olympic and Paralympic Games Commemorative Teddy Bear – exactly a year before the opening ceremony of the London 2012 Olympic Games on July 27th 2012.

The cuddly bear is based on a design from 1948 – the year London last hosted the Olympic Games – and is made from from the finest gold mohair.

London 2012 Olympic Games Commemorative Teddy Bear

The teddy comes with a choice of three different coloured ribbons – blue, green or pink, rather than bronze, silver and gold – and only 2012 bears sporting each colour have been made. So a limited edition of 6036 bears are available to buy.

That’ll make them almost as rare and sought after as an Olympic ticket.

 

Don’t get lost in translation – consolidate with multilingual design

Wednesday 27th July 2011   by Stuart Bickerton

International luxury freestanding bath manufacturer Victoria + Albert Baths sells its products worldwide. This means each piece of printed material has to be reproduced for each country in its native language. This is to ensure the V+A brand has a consistent message, tone of voice, and that the complex technical specifications for these luxury products do not get lost in translation.

Consolidating the technical specification sheets resulted in reduced print costs as we combined 5 languages English, German, French, Spanish and Italian into one universal sheet. Icons, technical diagrams & images replaced multiple descriptions, thus gaining valuable space to include the important native descriptions.

Multi language document benefits:

  • saving on print costs
  • save on setup costs – one set of plates
  • unified brand identity across the whole of Europe
  • ease of updating across multiple languages
  • single file update for European language web site
  • reduces carbon footprintless print runs

The recently completed overhaul of the European materials includes luxury brochures, specification & fitting sheets along with reusable e-shot templates through our bespoke e-shot system called Coffeemail. We are also working on a multilingual price list which includes Russian & Polish along with the 5 other languages above.

Matm can offer a complete translation service – all text is translated by people who speak in the native tongue, right through to recreation of artwork and websites.

Why not contact us today and find out how much you could save on print and artwork cost – Merci, Gracias, Grazie, Danke & Thank you!!

Going the extra mile for affordable leaflet design and print – that’s the YHA way!

Monday 25th July 2011   by Neil Dicken

Following recent refurbishments, YHA Coalbrookdale and YHA Coalport, both in Ironbridge, wanted to promote their sites with a joint leaflet giving information on the activities available within the Ironbridge area.

We were asked to produce the leaflets and, with a very quick turnaround for both design and print, supplied 2,000 finished leaflets on time.

Cath Young, YHA Manager Ironbridge, said: “We had a tight budget and an even tighter deadline, but the guys at matm really pulled us out of a hole and provided us with excellent customer service.

“The leaflet looks better than I could ever imagine, and I was really impressed considering the short deadline. The leaflet has received positive feedback from both colleagues and potential customers to our sites.”

 

 

 

 

We’re Loving That – Posters creating awareness

Tuesday 12th July 2011   by Neil Dicken

This poster was designed by London and Los Angeles based graphic design company, Binary & The Brain, in association with the Louisiana Wildlife Federation to raise awareness of the many critically endangered species which continue to be effected by the Deepwater Horizon oil spill.

38 of the coast’s most at-risk animals, some of which face extinction or have already vanished from the state are used to create the shape of the effected coastline and lettering, all are numbered for identification.

Designer Neil Dicken said: “I really like the illustration in this poster – the way in which the combination of animal silhouettes are used to create the shape of the affected coastline – so as well as being very artistic, the poster is very informative at the same time.”

All profits from the sale of this poster go directly to the Louisiana Wildlife Federation to help protect and conserve the endangered species. Visit lawildlifefed.org to find out more and to show your support for their great work.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

The Birds

This poster was designed in association with BirdLife International to raise awareness of the 52 UK birds on the endangered red list.

Again, each of the 52 birds were used to outline the lettering and are numbered for identification.

Produced by Binary and the Brain

Available from www.counter-objects.co.uk