The Park Lane Centre is a large community centre in Woodside, in Telford.
It is home to a number of important local services, including a social housing office, a children’s centre, a youth club, a pharmacy and a dental practice.
The centre’s management team asked matm to design a new logo that would be striking, yet sympathetic to their values and community approach.
The logo design incorporated an open hand of welcome and the leaves of a tree.
Its bright colours appeal to a wide audience and represent the renewal and sustainability the centre is constantly seeking to achieve.
The logo design is appropriate for both the community and business customers the Park Lane Centre works with – and is equally at home on business stationery, signage, websites and social media.
We provided the Park Lane Centre with easy-to-use guidelines for their new brand identity and logo. So all their many stakeholders know how to use them correctly.
Tags: Brand, Design, logo design, Park Lane Centre, print, telford