Training websites

Friday 22nd September 2017   by Neil Dicken

Training websites are an excellent way for businesses to support customers who buy their products and services.

Here at matm, we have developed a training website for powered access hire specialist JMS.

It gives JMS customers an online platform to manage and book training sessions for the powered access equipment they hire.

Our bespoke training websites allow trainees or their managers to quickly and easily access the support they need.

There are options to view all courses and do quick searches. Customer experience is key, and smart designs can help achieve success for your business.

If you are looking to increase your training sales, then having a modern and easy to navigate training website is the answer.

Find out how matm can develop training websites for your businesses.  Our web development team will be happy to help.

Contact us by email or call 01952 883526.

Web browser update: the march of mobile searching continues

Tuesday 20th December 2016   by Stuart Bickerton

which browsers people use in 2016
As the year draws to a close, we thought we’d revisit our regular web browser stats infographic and see how the battle of the browsers is doing.

Once again, the figures, for the end of November 2016, show the march of Chrome here in the UK, at the expense of both  Microsoft’s Internet Explorer and Mozilla’s Firefox.

However, as before, Windows maintains a grip on computer operating systems – Over 75% of people use Windows (that’s an awful lot of blue screens of death!).

We’ve highlighted the importance of mobile and mobile search in recent years. This insistence that mobile cannot be ignored is once again reflected in the web statistics.

The share of market for mobile operating systems has risen over 17% in 12 months, as more people find smart phones and tablets indespendible for an increasing number of activities, including shopping, ordering meals, getting about, and gaming.


Don’t forget you can check if Google thinks your website is mobile friendly here . Simply paste your web address in the link box provided.

Web Tracking

Thursday 5th February 2015   by Stuart Bickerton

You’ve invested thousands of pounds into your website, your business might even be doing OK, but how do you identify where your visitors are coming from? Do you know if all of your visitors are reaching the information or products they need? How can you tell which pages are working, and which aren’t?

There are a number of IP tracking or web tracking services available for companies who wish to identify a little more detail about who is visiting their website and where they are going (or aren’t going!)

Google Analytics

matm uses Google Analytics as standard on all its websites. The industry standard in visitor behaviour analysis, we use it to gain insights into where visitors are coming from, what they’re searching for, how they’re using your website, where they’re leaving and more.

Google Analytics is essential for tracking the success of search engine optimisation improvements, social marketing campaigns, information page effectiveness, calls to action and more.

Talk to matm today about integrating Google Analytics into your website and what to do with all that data.

Lead Forensics

matm is a platinum partner with Lead Forensics whose technology provides thousands of clients with near real time analysis of their website visitors.

The simple dashboard provides you with a clear view of some of the visitors to your website and also enables you to set up reports and alerts on visitor actions to match your business needs. This type of solution needs to fit carefully within your company digital and sales strategy but has proved to be powerful for a number of our clients.

It is a monthly subscription service with plans available for 1, 2 or 3 years. An initial trial, to evaluate if this product is suitable for you, is available through matm free of charge.

Lead Forensics Logo PNG

Lead Forensics provides the market-leading tool for B2B lead generation, created with first-hand experience of the challenges faced by B2B Sales and Marketing teams.

Most businesses are making significant investments in website development and strategies to generate traffic, but research shows that only 2% of website visitors actually enquire. Discovering the identity of these anonymous visitors unlocks additional sales opportunities for your business, which you never knew you had.

The Lead Forensics solution gives you the anonymous visitors business name, address, phone number, industry, turnover and employee numbers, as well as the pages viewed on your website. Improve ROI from your online marketing and lead generation activity by using this information to target prospect leads more effectively, based on their behaviour on your website.

Key features of the Lead Forensics tool include;

  • Access to full business contact details of your visitors
  • Create triggered alerts for specific visitor activity on your website
  • Truly measure the volume of traffic to your website and the sources they came from

The Lead Forensics software is easily installed by adding a simple tracking code to your website. The data can be instantly accessed through the online portal, or by integrating it with your CRM platform including Salesforce, Oracle, Sage and Microsoft Dynamics.

For a demo and FREE trial contact us here at matm

Click here for further details on Lead forensics and how it might benefit your business

Heat Mapping

Have you ever wondered whether or not your visitors are actually interacting with elements on your website? Did you know, for example, that while many websites use interactive sliders as few as only 1% of your website visitors might be using them? [source]

matm offers a premium heat tracking report service to give you a visual guide of where exactly your visitors are clicking and how they’re using the features of your website. Get in touch for a demo and quote on adding heatmap tracking to your website.

Web Hosting

Thursday 5th February 2015   by Stuart Bickerton

Choosing the right supplier to host your website can make a big difference to the speed, functionality and, increasingly importantly, the page ranking that Google bestows upon your site. matm web hosting packages provide business class web space with 99.9% uptime on servers located in the UK and Europe which give super speedy response times. Our web hosting packages are backed up by personal technical support (during office hours). With web hosting packages starting from as little as £8 per month, contact matm to find out how we can help show your website to the world.


Choose from four of our most popular hosting packages


Hosting package options:

Business Light
Disk space: 2GB
Bandwidth: 5GB
E-mail accounts: 5
Domains: up to 2
Databases: up to 2
£9 pm
£99 py
Business Power
Disk space: 10GB
Bandwidth: 50GB
E-mail accounts: 10
Domains: up to 5
Databases: up to 10
£19 pm
£199 py
Business Premier
Disk space: 30GB
Bandwidth: 150GB
E-mail accounts: 25
Domains: up to 10
Databases: up to 30
£35 pm
£350 py
Business Ultimate
Disk space: 50GB
Bandwidth: 250GB
E-mail accounts: 100
Domains: up to 25
Databases: up to 75
£49 pm
£465 py

Add ons

  • 5 email accounts – £5 p/m
  • domain pointer – £5 each
  • 1GB space – £10 p/m
  • 5GB bandwidth – £10 p/m

Tech support

We offer tailored packages of technical support appropriate to your site. We ensure your site stays up to date with all security updates and keep on top of broken (external) links and speed issues that can adversely affect your google ranking.

Email Address Set up

We can set up extra email addresses on your website for a fee of £25 + VAT for each email address.

Domain Registration

We also offer a domain registration and domain hosting service (prices exclude VAT)

  • .com, .org    £30 per year or £45 for 2 years
  •,  £40 for two years

Many other domain suffixes are available – contact matm for further details

Download our SEO & Web Maintenance Price List


Web Design and Development

Friday 12th December 2014   by Eliza Kaniewska

Star Platforms is an exciting new powered access company that wanted to make a bold entrance to the plant hire world.

It asked matm web design and development team to create an equally bold new website to help it quickly establish a strong position in the powered access market.

We used the WordPress web content management system – one of the most popular open-source CMSs in the world.

Star Platforms now has a full ecommerce website, which uses matm’s bespoke Hire Manager WordPress CMS plugin.

Benefits of Hire Manager:

  • Customers can easily select hire periods
  • They can hire or make enquiries about multiple products
  • Companies can easily add, edit or delete products in the hire roster
  • Hire Manager can support hire services for any range of products or business sectors

Website Design and Development

Thursday 13th November 2014   by Eliza Kaniewska

JMS Access is the UK’s fastest-growing powered access company. It needed a bright new website to promote its service.

Our challenge was to create industry-leading functionality to both attract new customers and to allow them to quickly and easily take advantage of JMS Access services.

Our web designers made sure visitors can search for access machines by product type and by brand.

Customers can also view useful and important health and safety information. Site visitors can quickly scan key product specifications, and are advised about the need for personal protective equipment.

All this important information and advice, presented in the right way, at the right time, helps the customer through the selection process, so makes them value JMS Access more as a potential provider.

For the client, the website provides a database of powered access products that can be added to and edited as required.

As a WordPress website, it is designed to promote search engine optimisation, and comes with a range of useful functions, such as the ability to apply categories and tags to posts and images.

JMS Access can add news items, including words, images and videos, quickly and easily.

The website is designed so it can be easily updated to use our bespoke Hire Manager software, which allows prospective customers to enquire about specific hire dates, and hire equipment online.

Website Design and Development

Tuesday 11th November 2014   by Eliza Kaniewska

We all know that eating nutritious food is good for children. But how to get that across? We helped the educational organisation Good Nutrition for Active Kids do just that, by creating a vibrant new website.

Good Nutrition for Active Kids is a sports nutrition training provider that advises schools, sports organisations and families about the nutritional needs of active children.

Our web development team used the WordPress content management system to create the new website.

We used bold with simple-to-follow design, supported by strong graphics, photography and video, to get the message across that good food helps kids lead active lives.

Other promotional aids our graphic designed created included:

  • A series of characters called the Food Crew – including the likes of Charlie Carb and Polly Protein – to help explain the benefits of a balanced diet.
  • Two educational manuals – one for students, the other for tutors
  • Fun Food Crew games, including dot-to-dots, word searches and colouring sheets.



Tuesday 18th March 2014   by Jem

Want a website that works brilliantly? We’re the web development agency in Telford that will help.

Our web design and web development team in Shropshire creates websites that do one thing: make you more successful.

More successful at selling your products and services. At promoting your events. At building online communities of friends and supporters. At getting your message across.

We won’t bombard you with jargon. We’ll listen closely to what you want to achieve. Then we’ll share lots of ideas of our own. With a web development plan agreed, we’ll quickly set to work.

Our web developers are highly skilled at matching eye-catching web design with excellent functionality so your business or organisation will flourish online.

Here’s how.


Websites built for success

We build our websites using strong, user-friendly content management systems (CMS) so you can change content in seconds, giving you real-time control of your online marketing campaigns.

Our web designers and developers will link you with the latest social media platforms, such as Facebook, Twitter, LinkedIn and Instagram, putting your website at the heart of your digital strategy.

We use responsive design techniques so your website will be easy to view on the move on smart phones and tablets.

With our websites, your web visitors will get the same high quality viewing experience, whether they are sitting at their desk at work, or on their sofa at home.


Building an online audience

A website is as good as its content.

We can help you choose the right words, video and graphics to attract the right audience, keeping your website fresh and up to date, so the right people keep coming.

We have search engine optimisation packages to make sure Google, Bing and other search engines find you online – and guide the right people to your website.

Our marketing team can help you build your audience, through organic growth campaigns and, if appropriate, pay-per-click, and social media advertising.

We also offer the latest web tracking technology, that tells you in real time who is visiting your site, and what interests them. So you can fully integrate your online presence with marketing and sales campaigns.


Helping you sell online

If you are in the business of selling online we can help you sell more. Our ecommerce solutions let you sell around the world, in whichever languages you wish to choose.

And if you need to create an online marketing strategy to target a specific business sector, our web designers and web developers will provide the bespoke support you need.

For example, we have developed specialist software for the online hire market. So you can run your hire business online with ease.

We can also help you build, populate and send email marketing campaigns, making eshots easy and more productive.


Business confidence is key

We provide business class hosting with better than 99% uptime and as much bandwidth as you need.

Our maintenance and update service for WordPress websites will keep your site running smoothly with the very latest security updates and functionality.

If you want a website that really gets you noticed, that you’re proud to think customers will see, talk to our web designers and developers.

We take a personal approach to building websites. Come and visit. Call any time. We want you to be involved as much as you want in creating your online success.

Download our SEO & Web Maintenance Price List


[shareaholic app=”share_buttons” id=”12069004″]


Launching Alexandra Vintage

Tuesday 6th September 2011   by Jem

matm has just completed a striking new website for ‘Alexandra Vintage‘ – a new online shop providing a base for expert vintage suppliers across the country to sell their goods.

Alexandra Vintage home page

Alexandra Vintage home page

I had a pretty tight deadline on this project. The site was developed using WordPress – an open source publishing platform powered by PHP – and also included WP e-Commerce customisation, extending out-of-the-box functionality.

The site has been integrated with PayPal Pro which accepts both debit cards and credit cards. PayPal Pro optimises the customer experience by letting shoppers complete the checkout process without leaving the website; it also allows payments by fax, phone or mail and will certainly make Alexandra Vintage’s life easier as the whole PayPal system is managed in one place. Payment online is safe as the site has SSL certificate integration ensuring maximum security.

I have also synced the Alexandra Vintage site with coffeemail – our powerful e-shot system that enables the user to send email newsletters to subscribers.

We also provided the design for the Alexandra Vintage website – Senior Creative Lindsay Crayton-Hardwick said: “We were actually provided with the Alexandra Vintage logo, but we made sure that different elements of the website, such as the background, retained a floral type style.”

Creative design + Web development leads to successful global product launch

Friday 24th June 2011   by Stuart Bickerton

We’re really pleased to have helped Victoria + Albert Baths, in Telford, successfully launch a new style of bath. We souces a new typeface best suited for the product name – Barcelona – and a special swirl design element for web pages and an international mini-brochure.

Our web developers then created the pages on V+A’s website and co-ordinated the online launch. We hope you agree, the results are pretty classy, just like the bath!



matm cleans up with a five star review for web design and development

Thursday 21st April 2011   by Stuart Bickerton

It’s always nice to get an unexpected pat on the back, don’t you agree? Our web design and development team was certainly pleased to see a website review in the leading trade magazine Essential Kitchen & Bathroom Business.

The magazine’s ‘web doctor’ was reviewing the websites of premium brand kitchen and bathroom suppliers, among them Victoria + Albert Baths, based in Telford. And you’ve guessed it, matm designs, develops and manages the company’s website.

In what is a regular feature, the websites of nine companies were reviewed, picked apart, praised or given a poke in the ribs for their shortcomings. The February edition saw V+A’s website the only one to get the top mark of five out of five stars!

The most discerning critic concluded: “Top marks for simple beauty, teamed with practical touches that mean the consumer will never feel overwhelmed.”

The website has been a labour of love for matm’s senior creative Lindsay Crayton and web developer Jem Turner.

Lindsay said: “We’re very pleased to get such a positive peer review. Our aim with the V+A site has always been to combine clean, high quality design and highly effective functionality – very much like the baths we’re promoting and, it looks like we’re succeeding.”

Indeed. Thank you Essential Kitchen & Bathroom Business – we love you too!


Five Star Website Review for V+A - matm

A whole new web development world opens up with WordPress

Thursday 31st March 2011   by Jem

Here at matm we like WordPress. As well as being the world’s biggest web publishing software, it’s:

  1. Coded in one of the most popular web programming languages (PHP) which is backed by a hugely knowledgeable worldwide community
  2. Open source, which means the core code is open to everyone and you’re not reliant on proprietary systems
  3. …and best of all, free! That translates to reduced costs for us which we can pass on to our web clients. Who can argue with that?

When Shropshire-based charity Severn Hospice approached us to build a multi-functional events “shop” into their existing WordPress site, I couldn’t resist the challenge.

Using extensive knowledge of the content management software, shared between myself and developer colleague Richard Pilsbury, we have tapped into user-control functionality built in to WordPress to develop a plugin that allows visitors to register for their very own ‘my Severn Hospice’ profile.

From here, supporters can sign up for events, manage their personal information, register as a team, make a donation, pay in sponsorship money and more. It’s all generated “on-the-fly” using WordPress ‘shortcodes’, meaning maximum extendibility with no programming required by Severn Hospice at all.

Severn Hospice Events Shop plugin preview

If you want to extend your current WordPress website with a bespoke plugin created specifically for your needs, or want to convert your website to WordPress, get in touch. We’re happy to talk through the options with you.