Healthwatch Shropshire is the health and social care consumer champion for Shropshire.

matm won a commission from Healthwatch Shropshire to provide marketing supporting during its formation and launch, which included implementation of the Healthwatch brand, already created by Healthwatch England.

We worked closely with the Healthwatch Shropshire team to embed national brand guidelines, while creating a positive local feel and direction, which was vitally important to its success.

Our initial marketing consultancy work included:

• Design and print support – including leaflets, posters and membership forms
• Roller banners – 2m x 800mm large format graphic
• Business stationery – corporate folders, business cards, letterheads and compliment slips
• Promotional pens and pads
• Marketing support for the organisation’s launch – event management, video production, photography and display materials
• Website assistance – setting up permissions and website hosting, plus web copywriting and content management training
• Media relations – preparing and distribution of press releases and liaison with journalists
• Media training
• Social media – setting up Twitter and Facebook accounts