6 marketing communications lessons from Rio
The GB Olympics 2016 team returned from Rio to the UK today – welcomed with…
PR
Leicester City – the power of storytelling
The strong possibility that Leicester City will win the English Premier League title is one…
4 reasons why some CEOs communicate like 16-year-olds
My son has put himself forward to be a senior school prefect. It impressed me…
PDF newsletters hit the mark
Building relationships with customers is essential in business, and devices for doing that include eshots,…
Great minds – creative photography from Shropshire to Paris
So the saying goes, great minds think alike: the Daily Mail has published images created…
8 reasons why election strategies have been dominated by fear
The 2015 British election campaign, which is about to come to a end, has seen…
7 things you should expect from good business copywriters
Successful businesses employ professional copywriters, as in-house staff, as consultants, or as a service provided…
5 reasons why stock photography may NOT be a good idea
In an earlier post, I was extolling the virtues of using stock photographs in your…
Communication lessons from the Euro elections – big is not beautiful for the voter
Nigel Farage says his “dream has become a reality”. The UKIP victory in the European…
Ed Miliband reinvented – media training advice designed to win elections
Ed Miliband, the Labour leader, was sounding different on Radio 4’s Today Programme this morning….